Each year, during May - June, the Recreation and Aquatic Center conducts a Summer Membership Drive. This practice has proven to be an effective marketing tool for increased membership to the facility during the summer.
The Summer Membership Sale allows families, or individuals, an opportunity to utilize the Recreation and Aquatic Center at a discounted rate of 20% during summer break for the 74 days when school is not in session. The Summer Membership Sale has been a successful revenue source as offered.
Staff proposes the following sale cost for the 74-day (May 27th-August 9th) summer membership.
Resident Rate
Resident Youth - Sale Price: $39.22
Resident Senior - Sale $49.60
Resident Adult - Sale Price $68.82
Resident Household - Sale Price $123.58
Non- Resident Rate
Non-Resident Youth: Sale Price: $49.60
Non- Resident Senior: Sale Price $61.42
Non- Resident Adult: Sale Price $88.88
Non- Resident Household: Sale Price: $172.20
The membership drive would be held from May 3rd until - June 1st, 2023 to encourage new member(s) enrollment.